What teams do with Orbbit Data

Real questions answered in Claude with Orbbit Data connected. No code, and every number has a source.

Size a category in one question

Product counts and the brands that own them, saved to a sheet.

Claude

How many yogurt products are in USDA’s label database, and which brands own the most?

Orbbit Data · search_branded_foods
7,014 yogurt products. Danone leads with 935, then Chobani (437) and Yoplait (292). I saved the top brands to a sheet. Source: USDA FoodData Central
yogurt-brands.csv
Brand ownerProducts
Danone US935
Chobani437
Yoplait USA292
Johanna Foods196
Stonyfield Farm159

Write the client brief, with sources

A one-page brief where every figure cites USDA.

Claude

Draft a one-page brief on US granola labels for my client.

Orbbit Data · search_branded_foods
Done. USDA’s label database has 3,528 granola products from 491 brand owners, and 1,535 list none of the common nuts. Each figure cites USDA. Source: USDA FoodData Central
granola-brief.docx
US granola labels: one-page brief
Products in USDA labels3,528
Brand owners491
No common nuts listed1,535

Takeaway: a crowded category with room for allergy-friendly products.

See how crowded a market is

How many products, how many brands, and who leads.

Claude

How crowded is the US cheese category?

Orbbit Data · search_branded_foods
18,126 cheese products from 1,375 brand owners. The largest, Kraft Heinz, has 800 (4.4%), and three of the top five are store brands. Source: USDA FoodData Central
cheese-category.csv
Brand ownerProducts
Kraft Heinz800
Target (private label)472
Saputo Cheese USA424
Walmart (private label)396
Safeway (private label)340

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